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| Certification Vendor: | Adobe |
|---|---|
| Exam Name: | Adobe Analytics Developer |
| Exam Number: | AD0-E201 |
| Related Certifications: | AD0-E213 Adobe Analytics Developer Professional AD0-E207 Adobe Analytics Architect AD0-E202 Adobe Analytics Business Practitioner Expert |
| Available Languages: | English |
| Certificate Validity Period: | 2 years (certification validity) |
| Exam Duration: | 120 minutes |
| Exam Format: | Multiple select, Multiple choice |
| Passing Score: | 550 (scaled score on 300–700 scale) |
| Real Exam Qty: | 60 |
| Exam Price: | USD 180 (approximate/adobe standard) |
| Sample Questions: | ![]() |
| Exam Way: | Online proctored (remote) or at an authorized test center via Adobe Certification Portal / PSI delivery partner. |
| Pre Condition: | No formal prerequisites, recommended 1–2 years of Adobe Analytics implementation experience and knowledge of web technologies (JavaScript/HTML/CSS). |
| Official Syllabus URL: | https://adobe.certmetrics.com/ |
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Tag Management Systems | 25% | - Deploy Adobe Experience Platform Launch - Configure tagging with Adobe Launch and extensions |
| Topic 2: Analytics Strategy and Design based on a Solution Design Reference | 10% | - Interpret solution design reference for data capture - Use technical specifications to populate data objects |
| Topic 3: Analytics Implementation and Configuration | 30% | - Utilize data layer in deployments - Configure report suite and variable settings - Environment setup for Adobe Analytics code |
| Topic 4: Understanding Analytics in the Adobe Experience Cloud Ecosystem | 5% | - Triggers and activation basics - Adobe Experience Cloud ID and integrations |
| Topic 5: Mobile Services | 13% | - Configure base mobile deployment code - Understand mobile data dictionaries and processing rules |
| Topic 6: Troubleshooting, Testing and Validating | 17% | - Debug JavaScript and Analytics variables - Testing and validating server calls |
What needs to be done after checking the '' Automatically share Analytics Data with Audience Manager'' option in the Adobe Analytics Extension?
Correct Answer: A 🗳️
A developer is migrating from a legacy implementation of Adobe Analytics to Adobe Experience Platform Launch.
What is the recommend value to enter into the Tracking Server field of the Adobe Analytics Extension?
Correct Answer: C 🗳️
A client would like to implement tracking on their product from to access perform of their financial products.
They have 20 products flows, and they want to understand how many times a flow has been started and completed for each product.
What should the Analytics developer recommend to meet these requirement in the most efficient manner?
Correct Answer: C 🗳️
In the product string for a single item, how many semicoins (;) come before the name of the product?
Correct Answer: A 🗳️
After using the migration button in Adobe Dynamic Tag Management (DTM) to Adobe Experience Platform Launch., the analytics developer notices that some of the data elements were not copied over.
What would cause this issue?
Correct Answer: A 🗳️
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