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HP HP2-B102 Exam Syllabus Topics:

HP Imaging and Printing Sales Fundamentals Sample Questions:

1. What is an advantage of a contractual sale?

A) It has a short cycle,
B) It has higher margin potential than other sales methods
C) It requires the lowest time investment of all sales methods
D) It involves only the sales person and the IT manager

2. What is the key driver in a transactional sale?

A) the product
B) the customer
C) perceived customer benefits
D) long-term planning

3. Which question is a typical cross-selling phrase?

A) Would you benefit from a duplex model?
B) Would you benefit from increasing the number of MFPs in your fleet?
C) Would you like to add an HP Care Pack to your HP MFP?
D) Would you benefit from a single-function device instead of an MFP?

4. What is one reason to outsource the printing of marketing materials?

A) to make it easy to reorder small quantities if you run out of the original print run
B) to print only the quantity you need
C) to be able to make changes on short notice
D) to order a large quantity with static information

5. What is NOT addressed in the HP Value Proposition?

A) reliability
B) simplicity
C) real world performance
D) assessment

Solutions: