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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

Question 1

What is prerequisite for email/web recommendations: select 2

A. catalog
B. collect tracking code

Question 2

Which three ways can an administrator improve how quickly Journey Builder processes records for entry?
Choose 3 answers

A. Make sure you are connected to a fiber internet connection.
B. Do not use a filter in the entry source to filter more than 50% of your contacts
C. Create a userlD and permission set that will be used only for the configuration of Journey Builder processing.
D. Create a pre-filtered, sendable copy of the data extension for each journey instead of using the same data extension for multiple journeys.
E. Use an ETLtool such as Automation Studio for large-scale segmentation before admitting contacts into Journey Builder instead of filtering contacts within the entry source.

Question 3

Select features Einstein content selection, Select 2

A. Content selection based on business rules
B. Uses open time email content

Question 4

What is the difference between an in-app message and an inbox message?

A. An inbox message shows only one time to the user, where-as an in-app message keeps getting shown until its expiry date.
B. An inbox message only works on iOS, but in-app messages work on both iOS and Android
C. An inbox message is plain text, whereas an in-app message can be populated by a CloudPage
D. An inbox message is sent to an inbox that's part of user's mobile app, and stays in the user's inbox for a specified time, whereas an in-app message displays to the user only one time.

Question 5

How frequently does Einstein Engagement Scoring updates to email?

A. Model Monthly
B. Mobile Weekly
C. Email daily

Solutions: