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Google Display Exam Practice Test Sample Questions:

1. According to Google, there are three primary benefits of YouTube for users and marketers. Which one of the following is NOT one the primary benefits for users of YouTube as stated by Google?

A) Online presence to sell items in an auction-style format using Google Checkout
B) Access to the largest inventory of professional and user-generated videos in the world
C) Ability to engage with a massive community that is already interacting with the content
D) Opportunity to participate on multiple platforms, allowing portability of content

2. Martha has created a video that she would like to enter into YouTube as a promoted video. She has completed the Google AdWords requirements but she would like her video to just be shown on YouTube. Can Martha remove the video from the Google Content Network?

A) Promoted videos must be in the Google Content Network as that is the medium for the video to be promoted on YouTube.
B) Promoted videos are not part of the Google Content Network, they are only part of YouTube so this is not a problem for Martha.
C) Promoted videos can be removed from the Google Content Network by opting out of the network in Google AdWords.
D) Promoted videos cannot be removed from the Google Content Network and still appear on YouTube.

3. Why is it important for a Google AdWords ad on the Google Content Network to be marked as
Family Safe?

A) So that the ad would not be blocked by Google and Yahoo
B) So that the images can show in search results
C) Many Google Content Network partners only accept family safe ads
D) To reduce the cost per click

4. Thomas is working with Anne to customize their Google AdWords ad. Anne wants to make certain that her ads rotate rather than show the same ads over and over. How can Anne ensure that her ads will rotate when they're displayed?

A) Anne should choose the Optimize option in the Serving settings section of her campaign's Settings tab.
B) Anne should choose the Optimize option in the Advance settings section of her campaign's Settings tab.
C) Anne should choose the Swivel option in the Advance settings section of her campaign's Settings tab.
D) Anne should choose the Rotate option in the Advance settings section of her campaign's Settings tab.

5. Which of the following tools will you use to identify potential ad group themes for your display campaigns?

A) Google trends
B) Wonder wheel
C) Display ad builder
D) Google analytics

Solutions: